Tesla Energy batteries for homes are not new or innovative

Elon Musk is a master of PR and hype. You’d think from recent gush of laudatory, uncritical re-written press releases masquerading as journalism that Tesla Energy is doing something new by introducing home batteries. It’s not.

Home battery storage systems have been around for years. Dozens of companies sell them. They are already being used to store rooftop solar PV power, so that’s not a new Tesla idea either.

Rooftop solar with stored power in batteries is a great idea. Just don’t believe the hype and get carried away thinking Tesla is doing something no one else has. This technology has been around for a while. Tesla is the new kid on the block.

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