For the 1st time ever, more people are finding my blog from Twitter and Facebook referrals than via Google. The total number of people coming to my blog is increasing. The percentage of people who find it via Google is declining. Significantly.
This trend will only continue and is probably not reversible. I increasingly use Twitter and Friendfeed search to find cleantech ideas to blog about here. Why? Because they are more timely and accurate than Google. And, as Cuban points out, getting a referral about something from a friend on a social networking site is inherently more valuable than finding it on Google.