It’s over. Ford lied.
For days Ford has been saying this is just about a few ads. For days Ford has been saying they didn’t agree to anything. And for days Ford has been saying Volvo will continue marketing to the gay community.
We now find out that Ford has agreed to stop supporting gay events. We now find out that Ford’s Volvo ads will continue in gay publications, but the ads will no longer target the gay community – meaning, they’ll use generic ads that they’re using elsewhere.
Ford didn’t just lie, they caved to the AFA big time. A major US corporation is no longer supporting gay and lesbian organizations – something it did to a large degree in the past – because an extremist gay-hating hate group threatened them.
Let’s keep the pressure on Ford. The mobilization on this has been huge and Ford is absolutely feeling the heat. Let’s continue until they back down. It worked against Microsoft, and it will work now.
Tag: Ford homophobia