Google+ gaining momentum

Google has acquires a social networking company specializing in group management.

“You can guess what’s next for Google+”, says Leo LaPorte (on Google+, of course)

Comment by Brian Turner

Sounds like a nice acquisition by Google. Let’s see where it goes. Keep in mind that Google is treating G+ with a make-or-break mindset, so it’s pulling out all the stops to make sure that G+ succeeds.

Google, suddenly, is acting like a hungry startup coming out of nowhere with something new and different. Indeed, Google+ is taking social networking where it hasn’t gone before.

Google+ has been in beta for a few weeks now, and the early techie adopters haven’t gotten bored and moved on after dissecting it. Instead, they continue to be excited by it. People are writing add-ons, a sure sign of an active and engaged user community. Scoble mentioned recently that the G+ team is so enthused by the repsonse that they’re moving quickly to add new features. Group management will certainly be one of them.

Groups, whether they be a team at a company, bloggers, or hobbyists, can use G+ to post group messages via Circles and have group video meetups with Hangouts. You can do this now. Imagine what G+ will be able to do in a few months. After all, it only has 18 million users now. Soon it will be hundreds of millions.

If you want an invite, send your email address. You can also follow me.

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