Bloogle? Glogger?
From Boing Boing, Google buys Blogger!.
“HOLY CRAP! Google has bought Blogger! Congrats, Ev, Steve, Rudy and the gang!
Google, which runs the Web’s premier search site, has purchased Pyra Labs, a San Francisco company that created some of the earliest technology for writing weblogs, the increasingly popular personal and opinion journals.