JetBlue responds to entire internet with single blog post

Fast Company notes that JetBlue’s sole acknowledgment of the Steven Slater’s spectacular on-the-job resignation was a self-deprecating, well-written blog post which certainly helped defuse things

JetBlue response

It wouldn’t be fair for us to point out absurdities in other corners of the industry without acknowledging when it’s about us. Well, this week’s news certainly falls into that category. Perhaps you heard a little story about one of our flight attendants? While we can’t discuss the details of what is an ongoing investigation, plenty of others have already formed opinions on the matter. Like, the entire Internet. (The reason we’re not commenting is that we respect the privacy of the individual. People can speak on their own behalf; we won’t do it for them.)

While this episode may feed your inner Office Space, we just want to take this space to recognize our 2,300 fantastic, awesome and professional Inflight Crewmembers for delivering the JetBlue Experience you’ve come to expect of us.

Fast Company

And that, in the end, may be the best lesson JetBlue give us—sometimes the best response to a PR disaster is a single blog post and a tight-lipped smile.

Interesting that it was a blog post. Yes, JetBlue has handled this adroitly and intelligently indeed.


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